November 19th marks Beaujolais Noveau Day in France and this year, with all of the upheaval in Paris, it could not have come soon enough. Beaujolais Noveau Day is marked in France on the third Thursday in November with fireworks, music, festivals and much fanfare. Under French law, the wine is released at 12:01 a.m., just weeks after the wine's grapes have been harvested. Fetes are held throughout the country and further afield to celebrate the first wine of the season. Beaujolais Noveau Day may be the ideal occasion to toast all that France is.
Here’s a few ways to enjoy Beaujolais Noveau Day.
1. Practice your French—The language of amor is French and there’s no better way to savor a French vintage than to discuss is in French. Francophiles, load an language-tutor app on your new iPad from T-Mobile and share your joy in French.
2. Study up on wines—Superb wine magazines like Wine Spectator are available for tablets. Get tutored from the best and become wine-savvy.
3. Share the tradition—Book club need a selection for this month? Read I’ll Drink to That by Rudolph Chelminski and learn about the fascinating lore of French winemaking. Available in Google Play, load it onto your new Verizon Ellipsis 10.
4. Party—Yes, have a party and share the joy of wine and friendship. Be a bon vivant, embrace your joie de vivre. That’s the best way to preserve the French way of life—live it to the fullest.
We cannot undo the attacks in Paris, but we can uphold the French cultural traditions that came under attack. The French know how to live and how to enjoy life and a good way to honor those who have suffered so greatly is to continue to live life. Live life. Live well. Shop smart. Vive le France!